Magz Mfg's Humble Beginnings

During the ownership of two bait and tackle stores from 1989 to 2009, Lou Maglietta came up with many lure designs over the years. After watching his wife Joanne's fish aquarium and seeing that the fish feed "nose down," he designed the "Badd Boyz Jigging Lure" in December 2002, pouring his jigs with a homemade mold and soon thereafter had professional custom molds made and started "Magz Manufacturing" in March 2004 and was soon selling to wholesalers. In 2009, he got out of retail and went into full production in the manufacturing of his "Badd Boyz" fishing lure, and he now also makes other fishing-related items.